Alex will explore various real-world use cases, showcasing the strategic integration of GA4 into different workflows for ecommerce. He will talk about the five key questions that GA4 can answer for you, empowering you to make data-driven decisions, and ultimately translating into revenue-generating activities for your online store. Key takeaways:

• 🟢 Understand essential use cases to scale your business with GA4, unlocking its full potential for growth.
• 🟢 Discover the critical questions that need to be asked and revenue-generating activities that must be implemented to successfully scale your operations using GA4.
• 🟢 Gain insights into how GA4 plays a pivotal role in your overall measurement strategy, providing valuable data for informed decision-making.

This course is designed to be your go-to resource as you embark on your journey as a marketing data analyst. Whether you are a seasoned analyst looking to enhance your skills or a new team member eager to dive into the world of data-driven insights, this course will be your compass.